Inspired by Alexandria's central location between three continents, the navigational significance of the old Pharos Lighthouse, and the importance of the cultivation of knowledge in Alexandria's library, the logo represents these key features.
Red is powerful, in the way that Alexandria is powerful. Gold is historical, epitomising Alexandria's archival virtue.
The Team: Elina Lehmkuhl, Ilona Liechtenstein, Aga Widziewicz, Laura Holtslag-Alvarez